The #1 WooCommerce Loyalty Program Plugin

One of the main challenges of running an online store is trying to retain your customers. With so much competition out there, it can be difficult to attract repeat orders from your site visitors. This is where reward points for WooCommerce store come into play.

By using an incentive such as a loyalty program, you can get your customers to spend more money and return to your store to make another purchase.

In this post, we’ll take a closer look at loyalty points and how they work. We’ll then show you how to add reward points for WooCommerce orders in a few simple steps. Let’s get started!

What Reward Points Are (And How They Work)

Reward points are a common incentive used by brands to encourage customers to make additional purchases. This scheme can be very effective. In fact, a recent study shows that in the past year, 45 percent of consumers made one to three purchases due to incentives like loyalty points.

There are several ways you can implement reward points into your online store. For example, customers can earn points when they spend over a certain amount of money. You could also add different points for different products.

These points can then be redeemed for WooCommerce Store Credit. For instance, 100 points can translate to a 20 percent discount on the next purchase.

Out of the box, WooCommerce does not offer a rewards program but with our WooCommerce Loyalty Program plugin, it turns it into a straight forward process. It’s now easy to launch a loyalty program and introduce reward points for purchases made at your store.

Our plugin gives you all the tools you need to create a point-based reward system for your WooCommerce store. For instance, you can offer points for multiple actions, from placing orders to commenting on blogs and leaving reviews. Let’s take a closer look at how it works.

How To Add Reward Points for WooCommerce Orders (Easy Way)

To get started, you’ll need to purchase our Loyalty Program for WooCommerce plugin. Alternatively, you could choose our All-In-One Bundle plans which gives you access to all of our WooCommerce plugins.

Step 1: Activate both the Loyalty Program plugin and Advanced Coupons Free plugin

All of the plugins from Advanced Coupons including Loyalty Program for WooCommerce need the free Advanced Coupons Plugin to run.

 

Just click the green button to download and then you need to activate the free plugin.

After activating both the Loyalty Program for WooCommerce and the Advanced Coupons for WooCommerce Free plugin, you can simply access the Loyalty Program features by navigating to Coupons > Loyalty Program in your dashboard.

Step 2: Customize the value of the loyalty points in your program

Now that your plugin is installed, it’s time to configure your reward points settings. Start by heading to Coupons > Loyalty Program, then click on the Settings tab.

By default, our loyalty program awards one point for every dollar spent, and rewards can be redeemed once users collect 10 points. However, feel free to modify these settings any way you wish:

(click to zoom)

For instance, if you change the price to points earned ratio to 5, it means that users will get 5 points for every dollar spent. Meanwhile, the Points to price redeemed ratio option enables you to set a value for your points. For example, if you set a ratio of 50, then 50 points are worth one dollar.

Once you’re done, you can select the Points Earning option in the side menu to access more settings. In the Points Calculation section, you can choose the costs you want to factor in when calculating reward points, such as taxes and discounts:

(click to zoom)

You can also select the minimum threshold for earning points. For example, customers may only be eligible to collect points if they spend at least $50 per order.

Step 3: Customize points messaging 

Next, we have Points Messaging. This section lets you customize the messages that users will see when they are able to earn points:

(click to zoom)

These messages will appear on the cart page, checkout page, and individual product pages. If you don’t want to display the message, simply erase the text from the relevant field.

As an example, here’s what this message will look like on a customer’s cart page and product description:

(click to zoom)

There’s no popup boxes or gaudy looking designs here. Just beautiful messaging that makes sense.

Step 4: Define points earning actions & amounts

Now, let’s move on to Point Amounts. Here, you can select the actions that will help users earn points:

(click to zoom)

There are lots of additional actions that can be turned on to let customers earn extra reward points including:

• Purchasing products
• Leaving a product review
• Commenting on a blog post
• Registering as a user/customer
• After completing first order
• Spending over a certain amount (breakpoints)
• Extra points during a period

You can also define the number of points for each option. For instance, users who comment on a blog post may receive 20 points. You also have the option to set breakpoints for spending over a threshold and select promotional periods during which users will receive extra points.

Step 5: Enable referral points to reward customers for referrals

With our new referral points feature, you can now reward shoppers for helping your store grow. To enable this, simply head to the Referral tab in your settings page.

 

(click to zoom)

From here, you can:

• Set how many points to award for signups or purchases
• Choose which user roles or specific customers are exclude
• Define a referral redirect URL (e.g., your shop page)

After setting this up, your customers can access their unique referral link and rewards history in the My Points area of their My Account page.

(click to zoom)

Step 6: Set the conditions for using reward points

Finally, you might also want to set a few conditions for using reward points. On your Settings page, click on Redemption Expiry in the menu:

(click to zoom)

Here, you can define an expiry time for inactive reward points, and set the min/max points allowed during redeeming. You can also customize the expiry message for your customers.

Additionally, you may want to prevent particular users from accessing points. To do this, select the Role Restrictions option:

(click to zoom)

Next, click on the field and choose the user roles you want to exclude from your loyalty points program. These users will not see the points feature in their accounts and checkout pages.

That’s it – in less than 5 minutes your reward points system is up and running. You might want to visit your site on the front end to ensure that your shoppers can easily see the reward points when browsing through your shop.