Topic: General E-Commerce Strategy
Today I’m going to talk a bit about a new project that I’m embarking on with my wife. It’s called the Star Jar and its a product for parents who want to acknowledge good behavior and create good habits with their kids. The product is an acrylic jar that sits
Do you want to double the revenue in your e-commerce store this year? Who doesn’t, right?! Most people tend to focus on the wrong kinds of metrics when they’re thinking about growing their e-commerce store so today I wanted to go through what I call the “Three E-Commerce Multipliers”. And
Coming up with effective April sales ideas requires more creativity than ever before. Especially in a retail world that increasingly caters to online consumers. Online retail has emerged as a preferred shopping option for the vast majority of consumers around the world. And why exactly is this? Well, e-commerce aligns
This is the story of how I got 2246 leads onto my mailing list in 3-months, using just one landing page… The company I’m talking in this case study is Wholesale Suite. Wholesale Suite is a set of extensions we make for WooCommerce for adding wholesale features. The store exclusively
Does anyone remember a time when businesses didn’t prioritize their customer’s needs? Well, in the 21st Century customer well-being is without question the most important consideration of all. The old adage ‘the customer is always right’ has never rung more true, with customer service being at the heart of every
Video is without question the future of modern business. Today’s society are video crazy, but the good kind of crazy! Why? Well, deep down most people are seeking content that brings value to their life, whether they wish to be entertained or informed. And let’s face it though most of
I love that feeling — a mixture of expectation and trepidation — when something I’ve ordered online finally arrives and I get to tear open the package. Especially if it’s a package from someone I’ve never ordered from before. That’s where the trepidation comes in. Even if you’re a sensible
Since you want a store that converts, you want to do everything you can to assist in conversion. There are a lot of things that can turn people away from purchasing in your store. It may be pricing that you cannot or will not change. It may be shipping restrictions
WooCommerce has elevated the potential of many eCommerce stores across the globe. Its easy to operate interface has enabled many users, who have been able to fulfill their ambitions and create their own online retail set up. Once you have a working store (meaning you can actually sell something), there
Have you thought about how your product pages are optimized? Or have you just done a mass import of your products and called it done? If you did the second, you might want to rethink your strategy. Yes, you have your store stocked, but is that good enough? For a
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