Sending an abandoned cart email sequence is an efficient way to make up for lost sales and convert cold prospects into loyal customers. Recent studies show that e-commerce companies lose $18 billion in annual sales as a result of cart abandonment. There are lots of ways you can explore to […]
Category: General E-Commerce
6 Clever Ways To Ask For Reviews In WooCommerce
Consumers’ perceptions of businesses today are heavily influenced by online reviews. 94% of consumers claim to have avoided a company after reading a poor review. So, if you want to keep your store afloat, one of your top goals should be to deliberately accumulate positive reviews. It makes sense from […]
How To Use Store Credit For A Change Of Mind Refund
Typically, if a customer changes their mind about a purchase, they might not be able to get their money back. This can be frustrating for shoppers, who might turn elsewhere to find better customer service. Fortunately, you can offer store credit to honor a change-of-mind refund for your customers. This […]
Store Credit vs Refund: Which Is Best?
Returns are a necessary inconvenience whenever you sell products, even online. It’s important to make the process as efficient and hassle-free as possible. So when it comes to issuing a refund, which method is better: store credit vs refund? Offering store credit in lieu of a more traditional refund has […]
11 Pricing Psychology Tips To Help You Sell More Stuff In Your Store
Pricing psychology uses pricing to sway a customer’s purchasing decisions or spending patterns. It is a strategy that triggers customers’ emotional responses to boost revenue or sales volume without having to lower or raise pricing. Have you ever gone to the grocery store with a list in hand, bearing in […]
How Does Store Credit Work? (Complete Store Credit Guide)
As an online store owner, you’ll inevitably have customers who want to return your products. If you don’t offer an appealing incentive, these customers could easily turn to your competitors. To help retain customers, you can provide store credit. When customers can redeem a certain amount in another purchase, this […]
What Is An SKU Number & How To Generate One For Your Products
If you’re working on your first WooCommerce store, you might be curious about what an SKU number is. SKU stands for Stock Keeping Unit and it’s a term that you’re going to run into repeatedly while processing inventory and doing accounting. In this article, we’re going to talk about what […]
How To Set Pricing For Wholesale & Retail (Product Pricing Guide)
Calculating pricing for wholesale vs retail is always a challenge. If you sell both retail and wholesale, you’ll need different sets of prices for each customer base and for every product. Learning how to calculate those prices can mean the difference between cultivating a loyal customer base or struggling to […]
What Is Safety Stock & How Much Do You Need To Keep?
Whether you run a small retail business or a complex wholesale operation, it’s critical to understand what “safety stock” is and how much to keep. This is because it is essential to maintain adequate inventory levels at this stage. Unfortunately, figuring that out can be challenging. The good news is […]
12 Mistakes WooCommerce Store Owners Make With Their Product Images
If you want to increase sales and drive conversions on your online store, it’s important to pay close attention to your WooCommerce product images. Unfortunately, there are a handful of common product images mistakes that site owners make which can hurt their businesses. However, the good news is that familiarizing […]
