The Difference Between Cashback Coupons and Discount Coupons (WooCommerce Guide)

Whether you’re a first-time e-commerce user looking to get your feet wet or an experienced retailer wanting to expand your business, cashback and discount coupons have the potential to be your best friend or your most persistent adversary. For example, perhaps you already use coupons extensively at work: out of […]

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11 Pricing Psychology Tips To Help You Sell More Stuff In Your Store

Pricing psychology uses pricing to sway a customer’s purchasing decisions or spending patterns. It is a strategy that triggers customers’ emotional responses to boost revenue or sales volume without having to lower or raise pricing. Have you ever gone to the grocery store with a list in hand, bearing in […]

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9 Ways To Launch A Successful Coupon Campaign In WooCommerce (2023 Guide)

Launching a coupon campaign to generate incremental sales is a tried-and-true strategy because it is consistently shown to be a reliable source of revenue growth. Yet despite the many pros, it’s not always successful. For instance, savvy internet consumers today are aware of how to maximize discounts by combining coupons […]

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