It takes a ton of effort to get customers into your store, whether it’s through email campaigns, SEO, or exclusive promotions. That’s why seeing them abandon their carts at the last second can be disheartening. You’re not alone, though–current cart abandonment rates are at a staggering 70.19% across industries. Thankfully,
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What Is Customer Engagement Marketing? (Meaning, Strategies & Tips)
The long-term success of your business often depends on how well you keep customers–this entails keeping them engaged even after the first purchase. Customer engagement marketing plays a key role in achieving this goal. It allows you to create meaningful interactions with shoppers to keep your brand top of mind
How To Set Up WooCommerce Variable Products (Complete Guide)
Maintaining an organized product catalog is a crucial part of ensuring a smooth shopping experience. However, this can be challenging if you’re selling multiple versions of the same item. How do you keep things tidy without creating separate listings for every variation? This is where WooCommerce variable products come in!
How To Build Customer Loyalty (7 Actionable Tips)
All businesses want loyal customers. They help your brand grow and thrive in the long haul by spending more, spreading the word, and choosing you over competitors. But how exactly do you make this happen? If you’ve been looking for actionable ways on how to build customer loyalty, you’re in
What Is A Cashback Promotion? (Complete Guide For Store Owners)
In such a competitive market, it’s a constant challenge to come up with new ways to keep customers coming back. We know the struggle all too well, but have you ever considered running a cashback promotion? It’s simple but smart: customers get a reward after buying from your store, giving
How To Increase Customer Lifetime Value (Proven Strategies)
Customer Lifetime Value (CLV) is one of the most crucial metrics for building a thriving business that grows sustainably over time. Surprisingly, most store owners focus heavily on acquiring new customers, often overlooking the value of retaining existing ones. This is a huge missed opportunity! By understanding how to increase
How To Sell WooCommerce Digital Products (Easy Guide)
If you’re looking for new ways to grow your online business, consider offering WooCommerce digital products. Digital products allow store owners to tap into new markets and create an additional revenue stream without the hassle of managing inventory and shipping. With WooCommerce, starting is simple and easy. This is what
WooCommerce Pros And Cons: What Store Owners Need To Know
Thinking of bringing your business online? Smart move! Ecommerce is a booming trillion-dollar industry and there’s no better time than now to build your online presence. If you’ve been researching options, you’ve likely come across WooCommerce and wondered if it’s the right fit for you. Our guide will break down
Top Benefits Of Customer Retention For Store Owners
The savviest business owners focus on long-term growth, not just short-term sales. A critical factor in achieving sustainable success is nurturing your existing customers. Indeed, the benefits of customer retention cannot be overlooked! While acquiring new buyers is essential, building strong relationships with current customers is what leads to higher
Email Coupons: 10 Powerful Examples To Boost Conversions
A whopping 63% of today’s shoppers actively seek coupons and discounts when making online purchases. With countless stores competing for customers’ attention, you need a strategic way to deliver your promotions so they won’t go unnoticed. That’s where email coupons can help! Email coupons provide a direct and effective way
