Using WooCommerce to give multiple free gifts can be a powerful strategy to help you build customer loyalty and to get users to spend more on your store. There are a lot of ways that you can accomplish that, from using plugins to coupons. However, not every approach is equally as efficient.
In this article, we’ll go over two ways to use WooCommerce to give multiple free gifts to your customers. Before that, though, we’ll talk about why freebies can be such a great way to increase sales (contradictory as that might sound). Let’s get to it!
Why Use WooCommerce to Give Multiple Free Gifts
Giving away products for free might not seem like a sound investment, but it’s a bold strategy that can pay off handsomely. By giving away free items you get to:
- Build customer loyalty and increase their satisfaction
- Bring customers back to your store thanks to the free offer
- Get users to spread the word about your store
- Get customers to make larger purchases in order to qualify for multiple free gifts
From a cost perspective, your best bet is to limit free product gifts only to specific purchases. For example, you can give away multiple free gifts in WooCommerce to customers that make purchases over X amount or clients that buy specific items.
If you’re using WooCommerce, there are two ways that you can make those types of offers. Let’s find out what they are.
How to Give Multiple Free Gifts in WooCommerce (2 Methods)
When talking about WordPress, there are usually multiple approaches to implementing any feature that you want. In most cases, there’s a plugin available that’ll help you do so and if not, you can do it manually. When it comes to giving away multiple free gifts, you can use either method.
1. Use a Free Gift Extension for WooCommerce
There are a lot of extensions that you can use to augment WooCommerce’s base functionality. That includes options for giving away multiple free gifts.
The downside of using a plugin to give WooCommerce customers multiple free gifts is that there are no free options. WooCommerce extensions usually charge you a yearly license and the more specialized the feature that you want to implement, the more that license might cost.
With that in mind, let’s go over what two of the most popular WooCommerce free gift extensions are, what they offer, and how much they cost:
- Free Gifts for WooCommerce ($49 per year): This extension enables you to add free gift products to customer carts or to send users freebies even without them making a purchase. You can also enable users to choose which gifts they want.
- WooCommerce Give Products ($49 per year): This extension adds the option to give customers free products anytime that you want without them needing to add anything to their carts.
Either of those plugins offers a great way to give WooCommerce customers multiple free gifts. However, WooCommerce also offers built-in functionality that enables you to do just that.
2. Create Free Gifts Coupons for Multiple Items in WooCommerce
As you might know, WooCommerce comes with built-in coupon functionality. You can create coupons to give percentage or fixed-price discounts for as many products as you need. If you want to, you can even create coupons that bring a product’s price to zero and apply them to multiple items at once.
In other words, you can create coupons to give WooCommerce customers multiple free gifts. To do this, access your WordPress dashboard and go to Marketing > Coupons > Add Coupon. From this page you’ll be able to generate a new coupon code and add a description for it:
Afterward, scroll down to the Coupon data meta box and look for the Discount type setting. Select Percentage discount and set the Coupon amount value to 100:
That coupon will apply a 100% discount to any product(s) price. Now it’s time to select what your free gift items will be. To do so, jump to the Coupon data > Usage restriction tab. Look for the Products field and use it to select the products that you want your coupon to apply to:
You can select as many products as you want for your free gift coupon. To ensure that the coupon only works for purchases over X amount, look for the Minimum spend field and enter the minimum value that you want to set for your free gifts:
Before you save your multiple free gifts coupon, we recommend that you go to the Usage limits tab and set some limitations for it. For example, it makes sense to limit this type of coupon to one set of free gifts per customer:
Now your WooCommerce multiple free gifts coupon is ready to go. You can go ahead and send it to your email list and tell them what products qualify for the discount. Alternatively, you can also publish the coupon code on a notification bar on your website.
Giving away multiple free gifts in WooCommerce is easier than you might imagine thanks to its coupon functionality. You can also use WooCommerce extensions to give away freebies, but those usually cost a lot. If you’re not going to give away products regularly, it doesn’t make sense to pay for a plugin dedicated to that feature.
If you want to create even more customizable WooCommerce coupons, we recommend that you check out Advanced Coupons. You can use the plugin to design WooCommerce multiple free gift coupons that add those items to your customer’s carts automatically and that apply with one click.
Do you have any questions about how to create WooCommerce multiple free gift coupons? Let’s talk about them in the comments section below!