As a WooCommerce store owner, it’s crucial to maximize your time and simplify your processes. Neglecting to do so could result in getting overwhelmed by time-consuming tasks. One effective way to reduce such tedious tasks is by utilizing WooCommerce automation.
WooCommerce automation involves employing plugins that perform predetermined tasks on your behalf when specific conditions are met. In this article, we will explore the advantages of automating certain tasks and introduce six useful WooCommerce automation tools. Let’s begin!
The Benefits of Automating Your WooCommerce Store
Using automation tools on your WooCommerce store offers multiple benefits. Firstly, these tools eliminate mundane tasks from your schedule, making your work more efficient.
Automation can also enhance the overall functioning of your store. For instance, you can utilize tools to ensure timely delivery of order progress emails, automatic generation of tracking numbers, and instant notifications regarding out-of-stock items.
As your customer base expands, it becomes challenging to provide personalized service to each individual. Nevertheless, employing the right automation tools enables you to customize your services according to the unique needs of every customer.
Once you become proficient in automation, the possibilities are endless. By having your online store run on auto-pilot, you can redirect your efforts toward more crucial tasks.
6 Powerful WooCommerce Automation Tools
Now that we’ve covered the benefits of automating your WooCommerce store, here are six powerful tools you can use to free up some of your time:
1. Uncanny Automator
Uncanny Automator is an automation solution that integrates tightly into WordPress plugins, as well as non-WordPress apps. This tool enables you to set a variety of triggers and actions on your WooCommerce store.
This plugin supports over 120 apps, giving you an impressive number of options. For this reason, if you’re constantly having trouble getting WordPress plugins to play nice with one another, Uncanny Automator could be your savior.
Pricing: Uncanny Automator is available for free. Its premium plans start from $149.
2. Zapier
When it comes to automation, Zapier is the granddaddy of them all with support for over 3,000 apps. Basically, if you want two apps to talk to one another and do your bidding, Zapier is likely to have support for it. You can even configure one automation to do multiple tasks at the same time.
Simply choose the app that will trigger the automation, then decide what should happen (the “event” in Zapier-speak). Connect the two together and watch the magic happen.
Note that this plugin has a bit of a learning curve. It may take a while to master a lot of the automation, and it’s easy to get overwhelmed with the choices.
Pricing: Zapier has a basic free plan. Paid plans start at $19.99 per month.
3. AutomateWoo
If you’re in search of WooCommerce marketing automation, AutomateWoo is the essential platform to consider. When managing your own WooCommerce store, there are numerous components that require your attention, and AutomateWoo is more than capable of keeping up with them.
For instance, if a customer adds items to their shopping cart but abandons it, AutomateWoo can send them reminder emails, encouraging them to return and complete their order.
Additionally, you can utilize email notifications to promote repeat business, send satisfaction surveys, and provide special offers and WooCommerce coupons.
Furthermore, AutomateWoo allows you to send SMS notifications to customers. This approach may result in a higher response rate, as many people tend to be constantly connected to their phones.
Pricing: AutomateWoo costs $99 per year.
4. Drip
Drip is a platform that makes it easy to build strong customer relationships. It does this by providing you with a variety of automation features.
For instance, it sends welcome emails to new customers, performs A/B testing of different email marketing campaigns, and rewards your best customers with coupons and special offers. At all times, you’ll know what’s working and what’s not, with detailed analytics on each automation.
Moreover, you can segment your audience so the right offers go to the right people at the right time. Just set up each automation once and then let Drip get to work, turning your customers into loyalists.
Pricing: Drip’s pricing starts at $19 per month.
5. Klaviyo
If you want to analyze customer data on a more granular level, Klaviyo may be the right solution for you.
With this tool, you can get a breakdown of how much each customer is spending on your site, their order history, how many of your emails they’re opening, and how active they are on your site. You can then segment each customer based on that information, so they only get offers that are suitable for them.
Additionally, Klaviyo’s algorithms can predict who your best customers are, the ones who are likely not to come back, the ones that could be won back, and potential new customers.
You can then automatically sort these users into separate email lists and send them personalized offers that will convert.
Pricing: Klaviyo has a free option. On the other hand, its premium plans depend on how many emails and SMSs you will send every month.
6. ActiveCampaign
Personalized email marketing is becoming increasingly popular. Many customers want to feel that they are being appreciated and looked after. Therefore, any platform that enables you to send custom automated messages to your customers is definitely worth considering.
With ActiveCampaign, messages can be designed to address the person by their first name and give the appearance that you’re speaking directly to them. Emails can also be triggered based on certain purchases. For instance, you can thank customers for their orders, and encourage a quick return to your store with a time-limited discount code.
What’s even better is that ActiveCampaign integrates with over 850 apps. This includes PayPal, WooCommerce, and Facebook.
Pricing: Active Campaign’s pricing starts at $7.50 per month.
Conclusion
Automation can help you streamline your workflow. You can look upon automation as a secondary workforce doing all the things your regular workforce doesn’t want to do.
To summarize, here are six tools you can use to put your online e-commerce store into hyperdrive:
Do you have any questions about automating your WooCommerce store? Let us know in the comments!
