Affiliate marketing is a really effective way to grow your business nowadays. It not only helps you reach a wider audience but also boosts your sales by having multiple advocates who help spread the word about your brand. However, to make it work smoothly, you’ll need some affiliate plugins along the way.
These tools are essential in making the process of managing an affiliate program on your WooCommerce store much easier. They allow you to form partnerships with affiliates who will promote your products and earn a commission for every sale they generate.
There are many options out there, however, so it’s crucial to select the right affiliate plugin that fits your requirements. Therefore, today’s article will explore five of the best affiliate plugins for WooCommerce. We’ll also cover their features, benefits, and pricing to help you choose better. So let’s dive in!
What Is Affiliate Marketing?
Have you ever wondered what affiliate marketing is all about? Well, it’s a nifty way for individuals or businesses to earn money by promoting someone else’s products or services. They’re called “affiliates,” and when they successfully drive sales or leads, they get a commission.
Believe it or not, affiliate marketing is a game-changer when it comes to marketing budgets.
According to a study by Rakuten Advertising, for every dollar spent on affiliate marketing campaigns, businesses earn an average return of $16.
That’s a pretty sweet deal and makes it one of the most cost-effective marketing channels out there. No wonder around 81% of businesses across different industries have embraced affiliate marketing as part of their overall marketing strategy.
But why is it so effective? Let’s find out!
Why Is Affiliate Marketing Effective?
Well, besides being a win-win for affiliates and brands, there are a few reasons behind its success.
First off, the beauty of affiliate marketing lies in its performance-based model. Advertisers only pay affiliates when they actually generate a sale or a desired action. That means you don’t have to waste your marketing budget on speculative advertising. In short, you earn when you get results.
Another reason why affiliate marketing works like a charm is that affiliates already have their own platforms and loyal followers. They’ve built trust and credibility, making it easier for them to convince their audience to check out your brand.
It’s like having an army of brand advocates spreading the word for you, right?
And here’s the best part: affiliate marketing is super flexible and scalable. You can partner with multiple affiliates to reach different audiences and expand your brand’s reach. It’s a fantastic way to drive more sales and grow your business.
Now, with all these affiliates on board, managing them can be a bit tricky. How do you keep track of everyone and make sure your affiliate program runs smoothly?
That’s a challenge we’ll be solving in this article.
5 Best Affiliate Plugins In WooCommerce (2023 Roundup)
We’ve compiled some of the best affiliate plugins we know of. While there may be other affiliate tools out there worth exploring, these are the top 5 plugins that stood out the most:
AffiliateWP stands out as the top choice when it comes to self-hosted WordPress affiliate program plugins. It boasts a range of impressive features that set it apart as the most robust and user-friendly affiliate tracking software available for WordPress.
With AffiliateWP, launching an affiliate program on your WordPress site becomes a breeze, taking no more than 10 minutes of your time. Additionally, this plugin seamlessly integrates with a variety of popular WordPress plugins, making it easier for you to link up your platforms.
Here are more standout features of AffiliateWP to consider:
- Advanced Affiliate Tracking
- Powerful Affiliate Management
- 1-Click Payouts
- Detailed Affiliate Reports
- Custom Affiliate Dashboard
- Smart Commission Rules
The price starts at $149.50/year for a personal license.
This includes all the essential tools to build your affiliate program. However, if you want to do more with affiliate marketing, we recommend getting the business license at $199.50/year.
EasyAffiliate is an exceptional “All-in-One” affiliate program plugin designed specifically for WordPress.
Just like AffiliateWP, EasyAffiliate empowers you to effortlessly create a self-hosted affiliate program for your WordPress membership site or ecommerce store in a matter of minutes.
One major advantage of EasyAffiliate is its fee-free and restriction-free approach, distinguishing it from other affiliate program solutions. By eliminating unnecessary fees and restrictive measures, Easy Affiliate provides a more cost-effective and flexible solution for running your affiliate program.
Additionally, this plugin goes the extra mile to protect your program from affiliate fraud. Particularly, it has built-in fraud detection mechanisms that help you identify suspicious activities before any payouts.
Here are some of its notable features:
- Affiliate Dashboard
- Real-Time Reports
- Fraud Detection
- E-Commerce Integrations
- Email Marketing
- One-Click Payouts
- No Transaction Fees
Pricing starts at $99.50/year for a basic license.
While primarily known as an analytics plugin, MonsterInsights has earned its spot on this list due to its impressive affiliate link tracking capabilities and comprehensive reports that provide valuable insights into the performance of your affiliate campaigns.
This feature ensures that you have accurate and up-to-date data on how your affiliate marketing efforts are driving traffic and generating conversions.
- Seamless Integration — Effortlessly connect your MonsterInsights account with various affiliate plugins for smooth compatibility.
- Comprehensive Analytics — Gain detailed insights into your top-performing pages and the most lucrative traffic channels, empowering you to optimize your affiliate marketing strategy.
- User-Friendly Interface — The intuitive dashboard of MonsterInsights is designed to be user-friendly, ensuring that even those without Google Analytics expertise can navigate and understand the data effortlessly.
Just like EasyAffiliate, this plugin’s basic license starts at $99.50/year. This covers 1 site and all the basic affiliate tracking features available.
4. YITH WooCommerce Affiliates
YITH WooCommerce Affiliates is an exceptional free plugin known for its outstanding performance in affiliate marketing, particularly for e-commerce websites. With this robust tool, you can create affiliate profiles and tailor commission structures to suit your specific requirements.
For instance, the free version of this plugin provides all the essential features necessary to effectively manage affiliates, track commissions, and monitor crucial statistics such as:
- web visits
- conversion rates
- conversation rate
- total earnings
- and many more
With this comprehensive suite of tools at your disposal, you can efficiently oversee the performance of your affiliate program and make data-driven decisions to optimize results.
To know more, check out the Live Demo of the free plugin here.
ReferralCandy is yet another exceptional affiliate plugin that operates effortlessly on its own, streamlining the entire process for you. With its built-in automation features, you can sit back, relax, and witness your sales and shares multiply.
One of the standout qualities of this plugin is its ability to provide instant access to crucial metrics. You can easily track and analyze key data such as:
- revenue generated from referrals
- the number of customers who have joined your referral program
- the amount of traffic directed to your website through referrals
Furthermore, ReferralCandy goes the extra mile to safeguard your profit margin by identifying and flagging suspicious transactions. This includes self-referrals, unusually high volumes of referrals within a short timeframe, and referral codes leaked on coupon sites.
Here are more reasons why you should opt for this powerful plugin:
- Automated invitation
- Custom rewards
- Post-purchase pop up, landing page, and referral widgets
- Subscription models
- Pay per performance
Pricing for Premium license starts at $47/month, billed yearly. You can also grab the Plus license at $239/month if you have teams pushing for faster growth with referral marketing.
If you’re planning to delve into affiliate marketing in the near future, it’s essential to consider using an affiliate plugin to streamline your efforts. These tools play a vital role in tracking activities, managing commissions, facilitating affiliate recruitment and management, and generating customized links.
In this article, we have compiled a list of five highly recommended affiliate plugins that can enhance your affiliate marketing endeavors:
Do you have any questions about these affiliate plugins? Let us know in the comments below!