Are you looking at forming a coupon marketing strategy for your store? Coupons can be a great way to grow your sales and increase customer loyalty, whether you’re running an e-commerce or even a physical store. But if you approach it without knowing your strategy, you’re shooting in the dark, […]
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Offering Discounts To Customers: Does It Really Work?
Offering discounts to customers didn’t become a mainstream tactic amongst merchandisers until the late 60s and early 70s when store chains such as Walmart introduced the concept to the masses. The theory was that steep discounts on some items drive sales throughout the store. And boy, does it work! Walmart […]
