As a digital marketer, you understand the importance of automating as many processes as you can. Perhaps one of the most critical is your email automation platform. With that in mind, I thought it would be a good idea to put together a thorough—but by no means exhaustive—list of some
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A Complete Guide to WooCommerce Coupon Code Creation
Building and running an e-commerce store is easier than you might expect. This is especially true if you’re using the right tools – such as WordPress and WooCommerce. However, you’ll still need to encourage visitors to make purchases. There are a lot of ways to drive conversions, such as offering
How To Promote Your Online Store On Facebook For Free (2+ Alternatives To Ads That Work Crazy Well)
Do you like to take advantage of the information available to us on the internet when doing research on an upcoming purchase? I do. Even if it’s a relatively inexpensive purchase, I’ll spend time trying to find out as much as I can on a specific product. My research may
9 Ways Store Owners Can Capture Attention with Content
You’ve got a great store and an awesome brand. You’re doing well, but it seems as though you’ve been coasting for a while, and you realize you need to reignite your marketing. Or you have a great store and awesome brand, but you’re lost when it comes to all this
How To Ask Customers For Reviews (And How To Reward Them For Doing So)
Today’s business landscape revolves around systems of feedback. When engaging with online business the testimonials of others are a crucial barometer of trust and reliability. When consumers fail to capitalize on user feedback, they’re left to put their faith in a business they don’t know much about. You never quite
5 Ways To Advertise Your Online Store For Free
E-commerce has capitalized the retail market, giving rise to many newly emerging companies. But most online stores are on a shoestring budget, creating a catch 22 situation where there’s little money available for marketing. How can you promote your business when you’re not earning enough to reinvest? It’s tricky to
6 Ways to Get Your Customers To Order Again & Again
You’ve spent time and money—not to mention effort—to get customers to your store. Just to get their eyes on your store. And you’ve done your best to make sure their visit is appealing. How you do that will likely vary from store to store, but the point is, you don’t
Facebook Groups WooCommerce Store Owners Should Belong To
So, Facebook. For all the negativity and horror stories we are hearing lately, I don’t think anyone can honestly dispute its community importance. And when I mention community, I’m thinking beyond your neighborhood, your church, your book club, or whatever. As WooCommerce store owners we’re part of a community as
How to Run a Flash Sale on Your eCommerce Site
There’s a reason why Black Friday is the Christmas morning of retail. It’s one day in a year when shoppers risk blood, sweat, and tears to score unbelievable hauls. Stores only need to kick the doors open and welcome the smell of fresh bucks. It’s commerce on steroids. But why
6 Places To Promote Your Special Deal
We’ve talked about several aspects of coupon marketing. From several different strategies to seasonal marketing. Let’s assume we’ve completely educated you on that side of things. You’ve created a great campaign which you are planning to launch soon. You’re excited about this one, and you’re positive it’s going to blow
