Today’s business landscape revolves around systems of feedback. When engaging with online business the testimonials of others are a crucial barometer of trust and reliability. When consumers fail to capitalize on user feedback, they’re left to put their faith in a business they don’t know much about. You never quite […]
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5 Ways To Advertise Your Online Store For Free
E-commerce has capitalized the retail market, giving rise to many newly emerging companies. But most online stores are on a shoestring budget, creating a catch 22 situation where there’s little money available for marketing. How can you promote your business when you’re not earning enough to reinvest? It’s tricky to […]
6 Ways to Get Your Customers To Order Again & Again
You’ve spent time and money—not to mention effort—to get customers to your store. Just to get their eyes on your store. And you’ve done your best to make sure their visit is appealing. How you do that will likely vary from store to store, but the point is, you don’t […]
Facebook Groups WooCommerce Store Owners Should Belong To
So, Facebook. For all the negativity and horror stories we are hearing lately, I don’t think anyone can honestly dispute its community importance. And when I mention community, I’m thinking beyond your neighborhood, your church, your book club, or whatever. As WooCommerce store owners we’re part of a community as […]
How to Run a Flash Sale on Your eCommerce Site
There’s a reason why Black Friday is the Christmas morning of retail. It’s one day in a year when shoppers risk blood, sweat, and tears to score unbelievable deals. Stores only need to kick the doors open and wait. It’s almost too easy. But why do marketing tactics like this […]
6 Places To Promote Your Special Deal
We’ve talked about several aspects of coupon marketing. From several different strategies to seasonal marketing. Let’s assume we’ve completely educated you on that side of things. You’ve created a great campaign which you are planning to launch soon. You’re excited about this one, and you’re positive it’s going to blow […]
Things You Need To Nail When Running A Kick-Ass Coupon Deal
Everyone loves a great deal. Whether they’re rich or poor, the concept of saving money will encourage prospective customers to engage with your business. Despite this preconceived notion, coupons remain one of the most underused marketing methods in today’s business landscape. Recent evidence suggests up to 85% of US consumers […]
How To Check The Subtotal Before Applying A WooCommerce Coupon
If you’re running a coupon deal on your WooCommerce store you might have had the brilliant idea to restrict it to only when your customer is buying over a certain amount. Examples of this would be: Free shipping over $150 $10 off when you spend over $100 15% off on […]
How To Craft The Perfect Discount Message To Customers (So Your Next Offer Is Irresistible)
There are 4 principles you need to stick to when crafting the perfect discount message for an offer: The offer itself The right wording WIIFM – what’s in it for me FOMO – fear of missing out These four principles outline exactly what your next offer should cover if you […]
The Big Motivating Factor That You’re Probably Missing From Your Coupon Deals (FOMO)
There are a variety of reasons why someone is motivated to make a rush purchase. How about the everyday necessities you do your best to always have on hand? You think you have some in storage, only to realize you’re all out. Depending on what we’re talking about, you’re either […]
