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Store Credit Vs Refund: Which Is Best For Your Business?

Returns are a necessary inconvenience whenever you sell products, even online. It’s important to make the process as efficient and hassle-free as possible. So when it comes to issuing a refund, which method is better: store credit vs refund? Considering store credit instead of a more traditional refund offers several […]

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Pricing Psychology: How Discounts Influence WooCommerce Buyers

Picture two identical WooCommerce stores selling the same product at nearly the same effective price. One displays: “$40.00.” The other displays: “$55.00 $39.99 — Save 27%.” Even before doing the math, the second offer often feels more compelling because it gives the shopper a clearer reference point. Why? Because the […]

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39 Types Of Coupons For WooCommerce Stores (With Setup Guide)

There are dozens of coupon types available to ecommerce stores, including percentage discounts, dollar-off coupons, BOGO deals, free shipping offers, loyalty rewards, and store credits. Each one supports a different marketing goal. You’ve probably already used a few basic coupon campaigns in your WooCommerce store. But the real challenge is […]

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How To Add WooCommerce Store Credit Balance To Your Store

When you’re running an e-commerce store, you’ll quickly discover that not every customer order is going to work out as planned. Therefore, at some point, you’ll probably want to be able to give store credit to your shoppers. However, WooCommerce doesn’t offer this functionality by default. Still, there are a […]

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Launching A Successful Coupon System In WooCommerce (9 Tips)

Launching a coupon system to generate incremental sales is a tried-and-true strategy because it is consistently shown to be a reliable source of revenue growth. Yet despite the many pros, it’s not always successful. For instance, savvy internet consumers today are aware of how to maximize discounts by combining coupons […]

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