Why You Need A Cashback Reward Program In Your WooCommerce Store (2023 Guide)

Why You Need A Cashback Reward Program In Your WooCommerce Store (2023 Guide)

Do you want to attract more customers and get them to spend more money at your e-commerce store? If so, you need to offer a cashback reward program. More cashback rewards mean more customers, which means you can reach new customers and increase sales.

Offering a cashback reward program will reduce the amount of customer service calls and ensure that all customers get the same rewards. This will also decrease your sales expenses, eventually leading to your online store’s financial freedom.

In this article, we’ll discuss why you should consider implementing a cashback reward program in your store and how to set it up in WooCommerce. We will also show you cashback reward program statistics to help you weigh your options. Let’s get into it!

What Is A Cashback Reward Program?

A cashback reward program is a loyalty program that rewards customers with a percentage of their purchase amount in cash. It is a great way to incentivize customers to shop with you again and to increase overall sales. Cashback reward programs can be offered through points, discounts, or cash.

The most popular way to offer cashback rewards is through a points-based system, where customers earn points for every purchase, which can be redeemed for discounts or cash.

This loyalty program is especially beneficial to stores that sell high-priced items, as customers can earn more points for larger purchases.

Dosh's Cashback Reward Program
Dosh’s Cashback Reward Program (click to zoom)

Another way to offer cashback rewards is through actual cash. This program benefits stores with a simpler product offering and customers making frequent purchases.

For example, a store selling coffee beans could offer a program where customers can earn a certain amount of cash back for every purchase.

Cashback Reward Program Sample
Cashback Reward Program Sample (click to zoom)

Finally, you could also offer customers a percentage of their purchase amount in the form of a discount. This cashback reward program is great for stores with a wide range of products, as customers can use the discounts to purchase items they wouldn’t usually buy.

Benefits Of A Cashback Reward Program

Offering a cashback reward program in your WooCommerce store has numerous benefits. Here are a few of the main advantages of implementing a cashback program in your store:

  1. Increased Customer Loyalty – Offering cashback rewards is a great way to show your customers that you appreciate their loyalty and business. By offering them a reward for shopping with you, you can increase customer loyalty and encourage customers to return.
  2. Attract New Customers – Offering cashback rewards in your store can also be a great way to attract new customers. Many shoppers are looking for ways to save money, and offering a cashback program is a great way to entice them to shop with you.
  3. Boost Sales – By offering customers cashback rewards, you can encourage them to buy more. This can result in a significant increase in sales and revenue for your store.
  4. Build Brand Awareness – Offering a cashback reward program can also help to build brand awareness. When customers share their experiences with others, it can create a positive impression of your business and increase sales.

Cashback Reward Program Statistics

Numerous studies have proved the effectiveness of cashback reward programs.

According to a survey conducted by Harris Interactive, 68% of shoppers said they would be more likely to shop with a store that offers cashback rewards. Additionally, another survey found that cashback reward programs can result in a 20-30% increase in sales.

These statistics demonstrate the power of cashback reward programs and their impact on your business. By offering customers cashback rewards, you can increase customer loyalty, attract new customers, and boost sales!

Creating Your Cashback Program In WooCommerce (2 Easy Steps)

Creating a cashback reward program in your WooCommerce store is relatively easy. The first step is to decide on the type of program you want to offer. You can offer fixed or percentage cashback rewards. Once you have decided, you can get started with cashback coupons!

To create a cashback reward program in WooCommerce, you need to install and activate the Advanced Coupons plugin. This is the highest-rated coupon plugin in WooCommerce, which allows you to create coupons that can be used to offer discounts and cashback rewards.

Grow Your WooCommerce Store With Better Coupons

Once you have installed and activated the plugin, you can set up your cashback reward program. You can create either fixed or percentage cashback coupons. This will automatically be credited to your customer’s store credit.

Step 1: Specify the percentage or amount of your cashback reward program

To configure your cashback coupon, go to Marketing > Coupons > Add New and create a coupon. Then, specify the cashback coupon type you want to offer.

Create a new coupon and choose your preferred discount type
Create a new coupon and choose your preferred discount type (click to zoom)

Next, specify how much cashback you want to give in dollars or percentages. A new field heading “Percentage Discount Cap” will appear underneath the coupon label if you select percentage cashback. You can do this to limit the amount of cashback your customers will get:

Indicate the amount of cashback, expressed in dollars or percentages
Indicate the amount of cashback, expressed in dollars or percentages (click to zoom)

Step 2: Set the cashback waiting period

You may also customize your coupon’s cashback waiting periods using Advanced Coupons. This means that you can specify how long after the order has been filled to send the store credit reward:

Set the cashback waiting period
Set the cashback waiting period (click to zoom)

Once everything is ready, click “Publish,” and your coupon will be activated.

Conclusion

A cashback reward program is a great way to increase customer loyalty, attract new customers, and boost sales. By offering customers cashback rewards, you can show them that you appreciate their loyalty and encourage them to return.

If you’re looking for a way to increase customer loyalty, attract new customers, and boost sales, then offering a cashback reward program in your WooCommerce store is definitely worth considering. In this article, we showed you how to create your cashback coupon in 2 easy steps using Advanced Coupons:

  1. Specify the percentage or amount of your cashback reward program
  2. Set the cashback waiting period

What are you waiting for? Start creating your cashback reward program today and start reaping the rewards! If you have any questions, comment below or message us!

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