Sending an abandoned cart email sequence is an efficient way to make up for lost sales and convert cold prospects into loyal customers. Recent studies show that e-commerce companies lose $18 billion in annual sales as a result of cart abandonment. There are lots of ways you can explore to
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6 Clever Ways To Ask For WooCommerce Customer Reviews ( Full Guide)
Consumers’ buying behavior is heavily influenced by online reviews. 94% of consumers claim to have avoided a company after reading a poor review. So, if you want to keep your store afloat, one of your top goals should be to deliberately gain positive WooCommerce customer reviews. It makes sense from
How To Use Store Credit For A Change Of Mind Refund
Typically, if a customer changes their mind about a purchase, they might not be able to get their money back. This can be frustrating for shoppers, who might turn elsewhere to find better customer service. Fortunately, you can offer store credit to honor a change of mind refund for your
Pricing Psychology: How Discounts Influence WooCommerce Buyers
Picture two identical WooCommerce stores selling the same product at nearly the same effective price. One displays: “$40.00.” The other displays: “$55.00 $39.99 — Save 27%.” Even before doing the math, the second offer often feels more compelling because it gives the shopper a clearer reference point. Why? Because the
What Is An SKU Number & How Is It Used? (Complete Guide)
If you’re working on your first WooCommerce store, you might be curious about what an SKU number is. SKU stands for Stock Keeping Unit, and it’s a term that you’re going to run into repeatedly while processing inventory and doing accounting. In this article, we’re going to answer what what
How To Set Pricing For Wholesale & Retail (Product Pricing Guide)
Calculating pricing for wholesale vs retail is always a challenge. If you sell both retail and wholesale, you’ll need different sets of prices for each customer base and for every product. Learning how to calculate those prices can mean the difference between cultivating a loyal customer base or struggling to
What Is Safety Stock & How Much Do You Need To Keep?
Whether you run a small retail business or a complex wholesale operation, it’s critical to understand what “safety stock” is and how much to keep. This is because it is essential to maintain adequate inventory levels at this stage. Unfortunately, figuring that out can be challenging. The good news is
12 Product Images Mistakes WooCommerce Store Owners Make
If you want to increase sales and drive conversions on your online store, it’s important to pay close attention to your WooCommerce product images. Unfortunately, there are a handful of common product image mistakes that site owners make which can hurt their businesses. However, the good news is that familiarizing
25 Proven E-Commerce Blog Ideas To Increase Traffic And Sales
E-commerce blog ideas play a major role in your store. Creating and publishing blogs is a trusted marketing strategy regardless of business size. An E-commerce statistic for 2022 by WPForms emphasized that 61% of online purchases were influenced by blogs. Last year, 48% of businesses used content in their marketing
How To Plan Your Store’s New Year Marketing Strategy
Marketing isn’t something that you should approach without a plan. With a new year kicking off, you have twelve months in which to test fresh marketing strategies. To streamline your efforts, it’s essential to outline the specific new year marketing initiatives you wish to undertake. Once you have an idea
